SEATTLE'S BEST COFFEE SBC MENU BOARDS Seattle's Best Coffee asked us to shoot all the menu items for their new drive-through stores. The SBC creative team wanted our help making their brand fun and approachable, with less serious imagery than presented by its parent company Starbucks. This was great news for us. We could play a little. We used lighting and propping to make the menu items appear fun, light, and a bit flirty. In addition to the drive-throughs, SBC had several airport locations. It was fun to see the fruits of our labors every time we were hopping on a flight. The menu boards and point-of-sale displays were dominated by our imagery, printed large and crisp. I made sure to stop by the SBC locations at Seatac airport to check out our latest creative collaborations.
SBC MENU BOARDS Seattle's Best Coffee asked us to shoot all the menu items for their new drive-through stores. The SBC creative team wanted our help making their brand fun and approachable, with less serious imagery than presented by its parent company Starbucks. This was great news for us. We could play a little. We used lighting and propping to make the menu items appear fun, light, and a bit flirty. In addition to the drive-throughs, SBC had several airport locations. It was fun to see the fruits of our labors every time we were hopping on a flight. The menu boards and point-of-sale displays were dominated by our imagery, printed large and crisp. I made sure to stop by the SBC locations at Seatac airport to check out our latest creative collaborations.
